Pull&Bear Stores
Pull&Bear Stores
Pull&Bear Stores
City: Barcelona, Spain
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Designed by:
Pull&Bear
Kriskadecor project that dressed Pull&Bear's windows worldwide during the 2015 summer sales
During the 2015 summer sales, Kriskadecor had the pleasure of dressing all the windows of Inditex’s Pull&Bear stores globally, marking one of the projects with the greatest international impact in the company’s history. This fully customised project allowed the aluminium curtains to be displayed in shop windows in up to 48 countries around the world, from Saudi Arabia to China, passing through Egypt, Hong Kong, Indonesia and Qatar, among others.
The curtains, created especially for the occasion, featured a bright red background and displayed the word “Sales” in the local language of each country, accompanied by Pull&Bear branding in a sleek silver tone. This visual design not only highlighted the essence of the campaign, but also added a modern and vibrant touch to the window displays, capturing the attention of passers-by at all locations.
To create all the curtains, Kriskadecor used a total of 1,100 kilometres of aluminium chain, equivalent to the distance between the cities of Paris and Berlin. This project was a true logistical feat and a testament to the global reach of Kriskadecor, whose ability to offer customised solutions enabled Pull&Bear to bring a consistent and attractive image to its stores around the world during one of the most important sales campaigns of the year.
Applications used in the project
Professional Area
Our purpose is to make it easy for you. Access Kriskadecor’s exclusive material designed for professionals in the sector, including design tools such as textures and BIM files, as well as technical data sheets, installation manuals and frequently asked questions related to the use and maintenance of the chains.